Apple of My Eye (the first iPhone 4 film) The first film entirely shot and edited on the iPhone 4.

When a model train evokes memories of an old man’s childhood, he remembers a story within himself long sense forgotten.

Format: HD video – shot and edited on the iPhone 4.

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© 2010 Majek Pictures | |


Directed by Michael Koerbel
Written by Anna Elizabeth James and Michael Koerbel
Executive Produced by Anna Elizabeth James
Produced by Eric Edmonds and Rebekah Koerbel
Photographed by Michael Koerbel
Edited by Anna Elizabeth James
Production Design by Leigh Koerbel
Original Score Composed and Conducted by Corey Wallace

Starring Greta Charness and Timothy Guest

Special thanks to
Allied Model Trains, Culver City, CA
Birns & Sawyer, Burbank, CA
Michael Rogers
Greta’s Parents


In loving memory of Leigh Koerbel
February 28, 1950 – September 27, 2010


Read some of the press about APPLE OF MY EYE: – “Mobile Filmmaker Guide – Learn How to Make Professional Quality Films with a Smartphone”

Guardian UK (via – “Filmmakers Turn To Smartphones”

TheNextWeb – “Did Apple Redefine Photography with the iPhone?”

AppStorm – “Is The iPhone Ruining Film and Photography?”

Reelz Channel HOLLYWOOD DAILIES Interview

CNN – “A new ‘indie’ genre: iPhone 4 filmmaking”

CNET – “iPhone 4 video embodies new-tech aesthetic”

San Francisco Chronicle – “Mobile devices expanding creativity”

USA Today – “Shooting and Editing Travel Videos In the iPhone”

Sacramento News 13 Segment

Sacramento News 10 Segment

The iOScars – “Apple of My Eye Inspires iOScars”

MacRumors – “Short Film Shot and Edited Entirely on iPhone4″

MacDailyNews – “Short film shot and edited with iMovie on iPhone 4″

TUAW – “Video shot and edited entirely on an iPhone 4″

Notebook – “iMovie for the iPhone 4: Details and Review”

PSFK – “iOscars Celebrates Mobile Filmmaking”

The Observer News – “Moving Pictures That Will Move You”

Permission To Suck Blog – “Equipment Doesn’t Matter; iPhone Movies & Michael Koerbel”